Tag: secret shopper

As consumers continue to carefully contemplate how to spend limited dollars, industries respond by listening to customers more carefully and interacting with them in creative ways. Retail stores look for innovative ways to draw customers in and keep them engaged. Macy's recently hit the mark in this area when they launched an interactive "Magic Fitting […]

As Chase LeBlanc, author of "High Impact Hospitality, Upgrade Your Purpose, Performance and Profits" points out in his recent Fastcasual.com article, employee involvement is one of the top ten ways to motivate managers.

Inc. Magazine recently interviewed Elaine Buxton, Confero CEO of Confero and other industry experts in a piece on how to set up a mystery shopping program. 

Many organizations train employees to use a step-by-step method for problem resolution. This is an effective way to ensure that employees handle customer issues according to company standards and prevent customers from leaving.  

Confero Data Services Manager, Paul Jacobi, Account Executive Rob Barry, and President, Elaine Buxton recently attended the Mystery Shopping Providers Association (MSPA) North America Annual Conference held September 21-23 in Chicago, Illinois.