Tag: mystery shopping

CARY, N.C. March 11, 2009. Elaine Buxton, president of Confero, Inc., (www.conferoinc.com), has announced that the firm has been selected as one of the Top 100 Women-Owned Businesses in North Carolina for 2008 by DiversityBusiness.com. DiversityBusiness.com conducted its ninth annual survey of more than 650,000 businesses in the United States for the awards, which are […]

On-the-spot rewards are an effective way to encourage employee participation toward attaining specific behaviors. They are especially effective when put into place for a limited time (to maintain excitement) and are simple to understand. Sometimes, revenue-generating behaviors may not seem natural to your team, but a simple suggestion, backed up by an offer to the customer, can increase revenue dramatically.

In our current economy, customer retention is at the forefront of good business strategy. Well-run companies know that keeping customers coming back, even in this difficult economic climate, will ensure success down the road. With so many businesses focusing on customer service strategy and so many approaches to customer experience measurement out there, I am often asked which measurement method works best.

Miami, FL-September 25, 2008 — Elaine Buxton of Confero, Inc. served on an industry panel discussion today at the Mystery Shopping Providers Association (MSPA) annual conference. The discussion entitled “Recognizing and Dealing with Fraudulent Shoppers” was presented to members of MSPA North America. “I was pleased to have the opportunity to share what I have […]

Cary, N. C. – September 2, 2008 — Elaine Buxton, President of Confero, Inc. was selected from hundreds and hundreds of submissions to be featured in the 2009 Woman’s Advantage Calendar. The calendar will provide advice for women business owners from influential women leaders adcross the US and Canada. This is the second consecutive year […]