Mystery Shopping Program Guide: Retail Mystery Shopping [Infographic]
March 29, 2025This checklist includes considerations for retail mystery shopping programs.
25 Customer Service Corrections Effectively Measured by Mystery Shopping
March 15, 2025-
Making it Difficult for Customers to Contact You: Many companies have “contact us” email forms on their websites, and for some, this is the only manner in which customers may easily contact them. Companies frequently desire to measure how easy it for customers to locate contact information on their website. As an example, one of our clients discovered that it was difficult for mystery shoppers to simply search for a company location nearest them. Online mystery assessments uncover areas critical to a customer’s ability to find and contact you.
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Accountability with Action Plans
March 15, 2025. Ever wanted to know quickly which of your managers act on mystery shop results, and what actions they have taken? We thought so! With action plans, learn how managers respond and when to mystery shop concern areas. Some advantages of action plans are: Easy set up. Your information and hierarchy are already in our […]
25 Business Types for Customer Experience Research, Compliance Audits & Mystery Shopping
March 3, 2025Confero’s 25 years in the customer experience research field has allowed us to interact with various industries over the years. With our experience in so many diverse industries, we apply knowledge to new projects in unique ways. Here’s a list of 25 types of businesses that Confero has worked with over the decades, by providing them with services including onsite, telephone-recorded and email mystery shops, competitive pricing studies, retail audits, brand representation at retail, and customer satisfaction surveys:
Making it Difficult for Customers to Contact You: Many companies have “contact us” email forms on their websites, and for some, this is the only manner in which customers may easily contact them. Companies frequently desire to measure how easy it for customers to locate contact information on their website. As an example, one of our clients discovered that it was difficult for mystery shoppers to simply search for a company location nearest them. Online mystery assessments uncover areas critical to a customer’s ability to find and contact you.
Confero’s 25 years in the customer experience research field has allowed us to interact with various industries over the years. With our experience in so many diverse industries, we apply knowledge to new projects in unique ways. Here’s a list of 25 types of businesses that Confero has worked with over the decades, by providing them with services including onsite, telephone-recorded and email mystery shops, competitive pricing studies, retail audits, brand representation at retail, and customer satisfaction surveys: