Increase Business Opportunities with Telephone Mystery Shops
February 12, 2025Spending time on hold is aggravating, and a recent study revealed just how customers feel. From a survey done by Acena, over half of the callers reported that being placed on hold for even 1 minute was too long, and 1/3 of people believe that calls to customer service representatives should be
Frontline Employees–Advocate or Adversary for your Brand?
August 21, 2009As I unloaded my cart on a recent visit to the grocery store, I heard the cashier tell his fellow employee, “I’m so tired of working this line. I can’t wait to be out of here!” Hearing this, I considered how the store manager would react if he heard this from his employee. To be sure, the manager would consider the comment a poor reflection on his store and on the company brand. Employees who talk about being bored on the job – in front of customers – are adversaries for a brand rather than advocates, a situation every company wants to avoid.