Tag: customer experience

CARY, N.C. – July 8, 2009. Elaine Buxton, president of Confero, Inc., (www.conferoinc.com) has announced that the firm has been ranked No. 51 on Business Leader magazine’s 2009 Top 100 N.C. Small Businesses list. Celebrating the top small businesses in North Carolina, Business Leader magazine’s Top 100 distinction honors companies that have achieved significant revenue […]

When I tell friends that I work for a firm that provides mystery shopping services, I am surprised by the responses. They are intrigued with the idea of mystery shopping and want to become mystery shoppers themselves. Most have experienced positive and negative interactions in buying situations and have wanted to convey feedback on their experiences.

CARY, N.C.—Confero, Inc. a national customer experience measurement firm, has announced that Elaine Buxton, president, has been named to the Enterprising Women Advisory Board for Enterprising Women magazine. Enterprising Women magazine is the nation’s only women-owned magazine published exclusively for women business owners that chronicles the growing political, economic and social influence and power of […]

CARY, N.C. — Confero, Inc., (www.conferoinc.com), a national customer experience measurement firm, has announced that Elaine Buxton, president, has been elected to the Mystery Shopping Providers Association (MSPA) of North America’s 2009 board of directors. With more than 200 members worldwide, the MSPA is the largest professional trade association dedicated to improving service quality using […]

A business acquaintance recently asked my opinion on the current state of customer service in this tough economy. The reason? She had just returned from some routine business travel and found the customer service, from beginning to end, to be nothing short of effusive. I could not stop her as she sang the praises of the taxi driver, the airline gate agent, the flight attendants, the bell staff, the concierge, the restaurant servers, and on and on. She reported that she felt an obvious, heartfelt appreciation of her patronage from many employees.