Tag: customer experience measurement

Elaine Buxton, president and CEO, will serve as vice chair of Better Business Bureau (BBB) of Eastern North Carolina’s board of directors. A member of the BBB’s board of directors since 2010. Elaine steers efforts with other regional business leaders to support BBB’s mission. The belief of setting high standards for ethical business practices. They […]

Elaine Buxton, president of Confero, was the featured speaker at the November 21st Cary Chamber of Commerce’s Business of Women luncheon. Elaine explained the basics of how mystery shopping works as well as secrets of mystery shopping. She shared humorous stories about information gathered from shoppers and described how mystery shoppers interact with associates on […]

Misconceptions about customer satisfaction surveys and mystery shopping , and their differences, exist.  Would you answer the following “yes” or “no”?

Confero President Elaine Buxton Named 2009 Business Leader Woman Extraordinaire CARY, N.C. – Confero, Inc. (www.conferoinc.com), a national customer experience measurement firm, has announced that Elaine Buxton, president of the firm, has been named a 2009 Women Extraordinaire recipient by Business Leader magazine. Those selected as Women Extraordinaire honorees are recognized for being leaders, innovators, […]

Confero Profiled in Triangle Business Journal – Using Metrics to Help Retail Shops Sell More Cary, NC — October 2, 2009 Confero Inc. was profiled in the Business Journal’s “Sales and Marketing: Sales Stories” section this week. Click here to read the full article entitled: Using Metrics to Help Retail Shops Sell More”.