Tag: confero

We received infromation today that someone using the name Kevin Bailey, posing as a representive of Confero, is asking people to wire money through Western Union. Please do not mistake the person calling himself Kevin Bailey as a Confero representative. He is not. Please do not fall for his scam.

As a reminder, Confero NEVER sends certified checks to mystery shoppers and Confero NEVER asks shoppers to wire transfer money. Read more about mystery shopping scams and

Confero, Inc. was recently notified about a new texting scam. The text messages, some using our trademarked name Confero, ask recipients to contact 888-408-1754 for information about making hundreds of dollars conducting mystery shops for cash back. Please do not mistake those text messages as legitimate! We called that number and our call was answered by what sounded like

Steady customer traffic is what every retail company wants in its stores, but do companies perform as well during the unexpected busy times as they do for the expected high-volume periods?

Companies benefit from an increased number of customer visits only if associates meet customer demands during the rush.  To do this, companies need to prepare an approach and strategy to adapt for larger crowds.  Companies anticipate busy times, such as the holidays, by stocking up with the right items, carrying items within the appropriate price ranges and learning from past holiday trends about which items to carry and how many.   As Inc.com points out, some companies prepare well for the fast-paced holiday selling time by instructing employees to be honest about possible wait times.

Companies can realize unanticipated rewards when they change their approach to how shoppers gather the information or add mystery shop sections. As the examples below illustrate, the rewards may include improved safety measures and even the discovery of website pitfalls, to name two.

For an automotive client, adding non customer service questions to the mystery shopper survey resulted in valuable data and potential savings in safety-related areas for the company.  The company consulted with other departments to gain ideas on areas that mystery shoppers should assess at their locations. In response, Confero added several safety-related questions to the survey.  Following the visits with the added survey questions, management was able to quickly view mystery shop results through a secure web-based reporting system, including the information about safety procedures. The results: fast data on safety deficiencies at certain locations as well as decreased number of accidents, due to the increased accountability that the mystery shop program created. You can view other stories on our Automotive Mystery Shopping and Customer Experience Research Case Studies page.

It was my pleasure to appear in a television commercial for TrustAtlantic Bank, a client and Confero's business banking partner. TrustAtlantic Bank focuses on assisting mid-market businesses, business owners and individuals with their financial needs. Two video spots were produced. In the 90-second version, I had an opporutnity to explain why TrustAtlantic Bank has been a reliable partner in building Confero’s business. A shorter 30-second version has been used in television advertising.  Jim Beck, president and CEO of TrustAtlantic Bank.