Brand Auditors: The Role of Secret Shoppers Revealed
February 21, 2025Brand Auditors: The Role of Secret Shoppers Revealed? What is That About? When you hear the term secret shopper it sounds so mysterious, right? What do mystery shoppers really do? How are mystery shoppers actually brand auditors? Do they really help businesses improve? Have You Ever Wondered How Mystery Shoppers Are the Solution for […]
Program Guide: Guide to ReCalibrating Your Mystery Shopping Program
May 29, 2015Organizations evolve. Operations change. And, over time, the criteria and focus of your mystery shopping program should be double checked to make sure it's still on target. This checklist includes considerations for rethinking your mystery shopping program.