Audit Projects Increase for Customer Researchers
February 21, 2025
Our mystery shoppers may have noticed that over the past year, Confero has seen a big increase in clients requesting audits of their location. Audits are usually used by large companies or corporations with multiple locations, often nationwide. Audits provide a simple way for companies to manage the image they are presenting to customers in all their locations. Audits usually require auditors to visit the assigned location and do any of the following items:
- Take an inventory of particular products. Companies want to ensure that their shelves are properly stocked at all times. And sometimes, they are auditing their competitors, so they want to be able to compare what their competitors have in stock. In a recent program, one of our clients had auditors visit grocery stores to take inventory particular brands of products. They wanted to know how much shelf space was designated for their product, as well as their competitors.
Brand Auditors: The Role of Secret Shoppers Revealed
February 21, 2025Brand Auditors: The Role of Secret Shoppers Revealed? What is That About? When you hear the term secret shopper it sounds so mysterious, right? What do mystery shoppers really do? How are mystery shoppers actually brand auditors? Do they really help businesses improve? Have You Ever Wondered How Mystery Shoppers Are the Solution for […]
New Confero Mystery Shopper’s First Steps to Success
February 12, 2025Are you a New Confero Mystery Shopper? Welcome! Here are a few ideas to get your new mystery shopping side gig off to a great success. Have fun and help businesses in your area improve while getting paid to evaluate them! What are the first steps to success as a Confero mystery shopper? […]
Confero’s Growth & Culture Reflect Our Founder’s Leadership
December 11, 2024Confero’s Growth & Culture Reflect Our Founder, Joann Buxton’s Leadership If you were fortunate enough to know JoAnn Buxton and are familiar with the company she began, you will easily see that the company’s congenial determined go get it nature, the attention to detail coupled with strong financial management and valuing others are all a […]
Confero Sponsors, Presents at MSPA America’s ShopperFest at Sea 2022
May 28, 2022Another MSPA Americas ShopperFest is in the books.! ShopperFest at Sea provided amazing content and networking aboard Royal Carribbean’s Independence of the Seas. Olivia French and Elaine Buxton represented us. Olivia presented a session on how to put together a mystery shopping route on vacation and another session on working with schedulers. Elaine served on […]
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Our mystery shoppers may have noticed that over the past year, Confero has seen a big increase in clients requesting audits of their location. Audits are usually used by large companies or corporations with multiple locations, often nationwide. Audits provide a simple way for companies to manage the image they are presenting to customers in all their locations. 
