The pandemic has challenged consumers to understand new tech and evolving in-store processes.

Here’s how to find where consumers have trouble interacting with your company. We are happy to share this article our president wrote for Quirk’s Media about a qualitative approach to #mysteryshopping.#customerexperience #userexperience #CX #UX

https://www.quirks.com/articles/using-mystery-shopping-to-find-cx-ux-pain-points