Customer Exit Interviews

Customer exit interviews measure customer perceptions, brand recall or promotion awareness. Professionally trained interviewers conduct these studies to ensure quality responses. Data is available in a variety of formats.

Sometimes, you just need to know more or dig a little deeper. There are times when it helps to speak directly with your customer while the customer is interacting with the product or service.

Customer Exit Interviews measure customer perceptions, brand recall or promotion awareness.

Professionally trained interviewers conduct these studies to ensure quality responses. Data is available in a variety of formats.

Sample projects:

  • Determine customer awareness and usage of the clinical pharmacist services and durable medical equipment availability at selected drug stores offering Health Care Center services
  • Test awareness of Point of Purchase (POP) in convenience store location
  • Test consumer awareness of new sandwich menu at fast casual restaurant chain
  • Test shelf placement of beverage product in c-store venues
  • Interview post-security passengers regarding airport services and facilities
  • Determine pharmacist participation in a test coupon program for a major consumer health products company